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02.02.2016

#FASHIONBYDIGITAL: MBKFD F/W’16-17 and “11 Mirrors”

Fashion. Fun. February. Electrifying vibes are in the air glowing the atmosphere of the upcoming global fashion event. The 12th season of the International Fashion Week Mercedes-Benz Kyiv Fashion Days is taking place on the 4-7th February in Ukraine’s capital.

As the one of Kyiv’s main fashion and lifestyle brands 11 Mirrors Design Hotel is a regular official partner of the international fashion event supporting the development of the Ukraine’s fashion industry.

Buyers of the biggest shopping platforms Avenue32 and StyleBop, international press representatives, online influencers and all the fashion lovers from all over the world are coming to Kyiv for this event.

#FASHIONBYDIGITAL is this seasons’ of MBKFD main theme showing the innovations in digital- segment and the complete digitization of fashion week: all fashion shows will be broadcasting online in Instagram, Snapchat and other channels. Special app is developed for the guests to follow the latest news and schedule of the event in the real time.

Besides the standard activities, such as mainstage shows,brand development platformFashion Scout Kiev, business-conference Kiev Fashion Industry Forum, presentations of the latest car models and concepts by Mercedes-Benz, Mercedes-Benz Fashion Prize ceremony, this time MBKFD F/W’16 will introduce the new platform – Fashion Days Market. The platform is about to represent the great amount of young Ukrainian fashion brands of clothing, shoes, accessories, design and décor elements and other cool stuff. 

This fashion season all the guests will enjoy even more mainstage shows by ANOUKI, Vahan Khachatryan, Lalo Cardigans, BEKh, FLOW, Gres, Jealousy, Yasya Minochkina, Anna October, Omelya, Andreeva and others.

Event is taking place on the 4-7th of February, 2016 at NSC Olimpiyskiy. Stay tuned and fashion inspired!